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NOTES 1 what is news

What is news

News is relevant and topical information that is of public interest

How do we consume news?

Social Media – Facebook, twitter Snapchat

Internet & apps – Internet news sites and online editions  

Free papers – Metro, Evening standard etc

Newspapers – National, Regional and Local papers

Radio and TV – National and local Radio and TV

Video sharing sites – YouTube, Vimeo, etc

Newsletters – Selected stories in shorter format

 

Four Virtues

 

Accuracy

Clarity

Economy

Vitality

 

How to write a headline

 

Headlines can:

 

Set out the basics

Grab the audience’s attention   

Make a point

Raise a laugh

 

Types of headline

 

News or feature

Tabloid, Broadsheet or online

Frontpage or inside

 

Tabloid headlines will often try to create a joke/Pun or will try to grab attention with shock factor

Broadsheet Headlines will often be more formal

Online headlines will use keywords and key search terms to get more clicks

 

Headlines in News stories

 

Six to Eight words

Present tense

Adjectives

 

Headlines in Features and Review’s

 

The headlines can range from serous to funny /pun

Stan first or first sentence gives overview

Six to eight words