Is the internet really killing the storytelling or is it evolving it? Is narrative storytelling being washed aside by a tsunami of byte-sized information? Or is this the best time to tell the stories? Let´s have a look!
On one side, some people might find it hard to remain focused while reading longer articles on screens. Just as Nicholas Carr said, “The more they use the web, the more they have to fight to stay focused on long pieces of writing.” Nowadays people do not usually read 1000 words stories on the internet. People prefer quality over quantity and they won´t spend much time reading a long story or watching a long video.
On the other hand, there is a revolution going on. But it is not in storytelling. It is in the tools available to tell and consume stories. Kindles, iPads, iPhones, apps and many others. One of the biggest advantages they have is the ability to take the story offline with you and finish it in places where you might not be online.
In conclusion, new tools and new technology will never be a substitute for great storytelling. Great narrative storytelling can provide a compelling signal through the noise of the internet, but it can only emerge from great reporting. People definitely have an interest in long-form journalism but since there are many providers, you need to be a good storyteller.