As fake news becomes easier and easier for us to identify, we begin to understand just how much of an effect it can have on the way we perceive news.
A look into the Reuters Digital News Report 2018 suggests that the public are more concerned about fake news surrounding political views and agendas rather than fake news that is satirically based. This demonstrates that although fake news is becoming more prominent in society, people are still aware of the sectors in which it appears the most and can identify the type of stories within these sectors that may be fake news.
However, an example of the fake news in politics could be seen in the buildup to the Brexit Elections when ‘Leave’ campaigners Dominic Cummings and Boris Johnson parading a bus across London. Branded across the bus, the incorrect phrase “We send the EU £350million a week, let’s fund our NHS instead – vote leave”.
At the time, there was a huge outrage discussing the different ways that the amount of money could benefit our country rather than funding others. Many believe that the bus was one of the main driving forces behind the number of people voting leave. After the vote, however, it was found that the claims were false and the true amount was nowhere near the amount portrayed. This particular fake news had a drastic impact on the political vote and in turn, transformed the dialogue around politics and fake news.